1. AS YOU WATCH TELEVISION OR READ THROUGHMAGAZINES, HOW DO SOME OF THE COMMERCIALS OR ADS TRY TO GET YOUTO BUY THEIR PRODUCT?

~BANDWAGON APPROACH- By trying to convince you thateveryone else has it or want the product.
~HUMOR APPEAL- By using a slogan, jingle or cartoon tokeep your attention.
~SCIENTIFIC EVIDENCE APPROACH-By saying that scientificevidence proves it is a good product.
~TESTIMONY APPEAL- By using a well known person or celebrityto say how great the product is.
~GLITTERING GENERALITY APPEAL-By greatly exaggerating thebenefits of the product.
~PROGRESS APPEAL-By saying that the product is better thanother products.
~SNOB APPEAL- By saying that you are special and worthyof their great product.

2. NOW WE KNOW THERE ARE MANY WAYS ADVERTISERSTRY TO APPEAL TO US TO ORDER TO GET US TO BUY THEIR PRODUCTS.WHAT ARE SOME WARNING SIGNS THAT MAY TELL US A PRODUCT IS BEINGSOLD WITH fALSE PROMISES OR QUACKERY?
~The medical profession does not recognize this product or service.
~The product is only available through a post office box number
~The product is promoted by a group of which little is known
~The seller guarantees a quick cure, fast results, and seeminglymiracles.
~The product is only promoted in the back pages of a magazine.
~The product is supposedly effective in helping you with a widerange of needs.